Rules for displaying goods in a grocery store

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2018-02-08

"You buy with your eyes", at least that's what they say. This call should take into account a good marchendiser, but he still needs some points, which we will continue to speak to you.


Proper display of goods in a grocery store will help its owners. How? Simple! The buyer will leave the store not only with the product he needs but also with many others.


Here are some rules for displaying goods in a grocery store.

1. The best shelves in the stores are those from the eyes of the buyers. Thus, expensive goods and those that are harder to sell should be exposed here. Also, eye-level shelves can be used for promotions, discount sales. You will find the perfect shelves for your store only at the Frameworks SRL. You have a wide range of products to choose from, and are characterized by quality and strength.

2. If you have some children's products (candies, chocolates, strawberry juices), they should be exposed to the child's eyes.

3. Usually, cheap and bulky products should be displayed on lower shelves.

4. Top shelves are reserved for men. Not just because they are a little higher, but it seems that men tend to look away and not notice what is in their immediate vicinity.

5. Most buyers are right-handed, so the shop and commodity examination starts from the right. If the store, although it has a food profile, also sells some non-food goods for sale, it is advisable to display them on the right side. Also, on the same side, at the entrance to the store, the most expensive goods or those that are highly promoted by television stations may be exposed.

6. Near the cash register, it is usually advisable to display small merchandise, but who does not know what success among customers.

7. Goods of the same category must be displayed side by side. Also, if the store's surface permits, some commodities in the same category may be farther away from the base stock.

8. Liquids should be placed near liquids, packed products next to packed ones. However, do not place alcohol bottles near juices or water.

9. Goods that are consumed together should be displayed next to the goods. So, near the cold beer fridge, be sure to place goods such as chips, salt, pretzels, peanuts. Next to the meat fridge do not spoil various condiments. Drinks, coffee, tea, and pasta can be placed next to sweets, various cans of tomatoes or the like.

As a general rule, it is important to keep in mind that the store does not have to have those free places that make it bad to the customer. When he enters the shop, the buyer must have the impression that he can find absolutely anything he may need. By complying with the rules suggested by us, and with the help of the Frameworks SRL, the success of your store is as assured!


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Reguli de expunere a mărfurilor într-un magazin alimentar
Reguli de expunere a mărfurilor într-un magazin alimentar
Reguli de expunere a mărfurilor într-un magazin alimentar
Reguli de expunere a mărfurilor într-un magazin alimentar
Reguli de expunere a mărfurilor într-un magazin alimentar
Reguli de expunere a mărfurilor într-un magazin alimentar
Reguli de expunere a mărfurilor într-un magazin alimentar
Reguli de expunere a mărfurilor într-un magazin alimentar
Reguli de expunere a mărfurilor într-un magazin alimentar
Reguli de expunere a mărfurilor într-un magazin alimentar
Reguli de expunere a mărfurilor într-un magazin alimentar
Reguli de expunere a mărfurilor într-un magazin alimentar
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